How not to do rebuttal
My new resolution is to be nice to Lib Dems. In the spirit of this, I pass on some campaigning advice from Liberal Neil, about how to respond to Tory attacks. He has got five top tips:
1 Think before you rebut. Continuing to promote your agreed campaign messages will nearly always be a better use of time and effort than rebutting the opposition.
2 If you are going to do a rebuttal, don't make it obvious that it is a rebuttal. Just state your case on the issue clearly and more effectively.
3 Don't repeat their message for them. So often our rebuttal starts by repeating their attack. THAT'S WHAT THEY WANT YOU TO DO! Don't do it!
4 Pick on one thing they've lied about and attack it hard. It is far easier to convince on one simple fact that in lots of detail.
5 Make your rebuttal shorter and simpler than their attack. Otherwise you won't win the argument.